Too often overlooked by independent restaurateurs a good business plan will make the difference between obstacles, pitfalls, while anticipating and creating opportunities.
A Strategic Plan, which will encompass process, format and asking the right questions.
A comprehensive Business Plan has Ten Sections
- Table of Content
- Executive Summary
- Summarize your complete business plan into two to three pages. It is concise; effective yet covers your entire business plan. It will hit on the most important aspect of your Business Plan.
- Company Overview
- History
- Purpose
- Future
- Management and Operations
- Owner(s)
- Management
- Restaurant Philosophy
- Training programs
- Maintenance
- Check & Balance
- Chef
- Restaurant & Menu
- What type of Restaurant
- Menu Engineering
- Marketing Plan [see marketing plan]
- Strategic Plan
How to implement the Marketing Plan
- Financials
- Where is the money? This section is usually very simple. You either have [or can borrow on your own] the money necessary for the purchase of an existing or implementation of a new restaurant. If you don’ t – NO ONE WILL EVER LEND YOU MONEY. Reason: The restaurant business is one of the most subject to failure. If Crock could not get a bank loan to purchase McDonald, you will not either.
- Budget
- Construction or Purchase Budget
- Initial investment
- Down payment
- Loan Payments
- Pre Opening budget
- Operation Budget
- Construction or Purchase Budget
- Complete financial projection for the next five years
- Appendix
- POS [Point Of Sale]
- Tools of the trade
- Closing Arguments
This is a very good article
We need more of the same!
What are your plans for the coming year